Grammarly

Grammarly's Data Science team developed BEAM, an AI-driven budget allocation tool designed to optimize marketing spend across various channels. Transitioning from a manual, attribution-based model, BEAM uses data and machine learning to allocate budgets efficiently and assess channel performance, enhancing decision-making while addressing challenges related to diminishing returns and data privacy. The tool enables self-service for marketers and finance, improves budget recommendations, and allows continuous evaluation through backtesting and testing methods. As a result, Grammarly's marketing strategies have become more accurate and scalable.

https://www.grammarly.com/blog/engineering/how-grammarly-built-beam/

TLDR: Western Governors University (WGU), a nonprofit online university, partnered with Grammarly in April 2024 to integrate the Writing Score API into its LMS, enhancing student writing through real-time feedback and promoting academic integrity. This tool supports over 175,000 students, automates evaluations, and improves writing quality, leading to 70% adoption, 82% improvement in writing sessions, and 69% reduction in critical errors. Faculty benefit from increased efficiency and focus on personalized instruction, achieving significant time and cost savings. WGU enhances accessible education while fostering communication skills in a rapidly evolving landscape.

https://www.grammarly.com/blog/academic-writing/case-study-wgu/

English is a complex language, full of quirks and inconsistencies. Notable oddities include the unreliable “I before E” rule, specific adjective and adverb order, the confusing “ough” sound, and unique infixes for emphasis. The choice between “a” and “an” depends on sound, not spelling. Additionally, some nouns lack corresponding verbs, and the “th” sound is difficult for non-natives. Examples like “ghoti” spelling “fish” illustrate spelling irregularities and stress changes can alter meanings. Lastly, contronyms like “oversight” showcase words with opposing meanings. These complexities make English both challenging and delightful.

https://www.grammarly.com/blog/language-trends-culture/english-language-quirks/

MemorialCare, a nonprofit health system in Southern California, faced challenges in maintaining clear communication across its growing workforce. To enhance written communication while ensuring IT compliance, they adopted Grammarly's enterprise product. This centralized usage improved productivity, saving employees over 20 days and $10k annually. Surveys revealed 90% of users felt time was saved, and 81% found their jobs easier due to Grammarly, which also supports HIPAA compliance and data security. Employee adoption increased, and various departments requested licenses, showcasing the tool's widespread value.

https://www.grammarly.com/business/learn/memorialcare/

Grammarly has developed an on-device AI approach to enhance speed and reliability in its grammatical error correction (GEC) model, optimizing it for local use without quality loss. Key challenges included memory management, computational efficiency, and cross-platform deployment, which were addressed by reducing the model’s memory footprint to under 1 GB and improving processing speeds to meet strict performance targets. A custom Rust-based SDK facilitates seamless deployment across multiple platforms, successfully delivering high-quality performance to millions of users and paving the way for future AI advancements.

https://www.grammarly.com/blog/engineering/on-device-models-scale/

Brainstorming organizes ideas into clear writing. This guide offers five steps: define your goal, choose a method, generate ideas freely, group and refine them, and create an outline. Prepare with a productive environment, set a time limit, and remain open-minded. AI can enhance brainstorming by generating ideas, structuring thoughts, and providing feedback. Avoid pitfalls like overthinking and self-doubt.

https://www.grammarly.com/blog/writing-process/how-to-brainstorm/

17 brainstorming techniques enhance idea generation, including classic methods (freewriting, mind mapping), collaborative approaches (round-robin, brainwriting), visual strategies (storyboarding, sketching), analytical methods (Five Whys, SWOT analysis), and digital tools (AI generators, mind-mapping software). Explore various techniques to unlock creativity and adapt processes for effective brainstorming.

https://www.grammarly.com/blog/writing-process/brainstorming-methods/

Brainstorming is a creative technique used in writing to generate, refine, and organize ideas, crucial for overcoming creative blocks. Introduced by Alex Osborn in 1948, it involves principles like focusing on quantity and withholding criticism. It benefits all writers—novelists, academics, and professionals alike—by offering fresh perspectives. Different methodologies, both individual and group, structured and unstructured, exist to suit various needs. Misconceptions about brainstorming include beliefs that it’s only for beginners or merely lists. It plays a role throughout the writing process, encouraging ongoing creativity and clarity. AI tools, like Grammarly’s Brainstorming Generator, enhance the brainstorming experience.

https://www.grammarly.com/blog/writing-process/what-is-brainstorming/

Adverbs of place describe where actions occur, such as “here,” “there,” and “upstairs.” They indicate position, direction, or distance and are typically placed between the subject and verb or at the end of sentences. Prepositional phrases can also serve as adverbs of place, enhancing clarity on location and movement.

https://www.grammarly.com/blog/frequently-asked-questions/adverbs-of-place/

93% of communications improved; 1.8 hours saved annually; 250% increase in media response rate. Iterable, an AI customer communication platform, faces challenges in brand voice and technical translation due to a hybrid workforce. Grammarly aids in enhancing messaging, saving time, and simplifying tone adjustments across teams. It integrates seamlessly into workflows, boosting communication efficiency and professionalism. Users report significant time savings and improved outreach results, making Grammarly essential for maintaining quality in external communications.

https://www.grammarly.com/business/learn/iterable-case-study/