Marketing Your Book: a Guide for New Authors
Publishers focus on major titles; authors must promote their own books. In 1950, 11,000 books were published, growing to 100,000 annually now, with about 1 million self-published. Define your unique selling proposition (USP) and target audience for effective marketing. Build an author platform through a website and social media. Generate leads pre-publication and consider pre-orders for visibility and sales ranking. Self-marketing is essential for new authors due to limited publisher promotion.
https://www.literatureandlatte.com/blog/how-to-market-your-book










